CEO of Appsbar

Scott Hirsch

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Top Stories by Scott Hirsch

How Mobile Payment will Impact the Growth of Mobile Commerce This Holiday Season The growing consumerism of our society is always a hot topic this time of year. Discussions about whether or not retailers should open on Thanksgiving to the monitoring of 'Christmas Creep' by various blogs and websites can be seen everywhere.     However what gets lost in the shuffle is the fundamental question involved - what do consumers want?   And based upon their behavior and the already strong start to the holiday retail season- the answer appears to be they want to start shopping.  According to the National Retail Federation (NRF), more than 40% of holiday shoppers start to buy gifts before Halloween.   A recent study shows that Millennials tend to shop earlier in the holiday season than their generational counterparts.   Not only are they more accepting of this trend, a sm... (more)

So You Have a Great App Idea By @DigDevScott | @ThingsExpo [#IoT]

So You Have a Great App Idea…Now What? It seems like the fast-paced world of mobile technology would make it difficult to “stop and look around once in a while” but several recent milestones are worthy of our attention. The growth of the mobile application industry over the last 36 months has been startling to say the least. The proliferation of app building templates marches in lockstep with that growth and in many ways has been a catalyst for that growth. Because of this a new “appconomy” has evolved and fueled small business marketing expansion. In fact, more has happened... (more)